ROKiT Drinks begin UK launch of Bandero Tequila with Selfridges

ROKiT Drinks, part of the ROKiT Group of Companies, has launched Bandero Tequila in the UK

with Selfridges, initially, following rapid growth of the brand in the United States.

Launched two years ago in the US and Mexican markets to great acclaim, Bandero Tequila uses only the finest Blue Weber Agave, matured for six years in the red clay soil of Jalisco's Los Altos Highlands in Mexico. The roots gather copious amounts of minerals as they work to reach the region’s crystalline well waters below to produce a mouth-watering agave, floral, sweet flavoured and creamy textured tequila.

Bandero Premium Tequila is meant to be sipped and savoured, allowing the intricate flavours of sweet agave to shine through. Bandero’s premium flavour and floral aroma is the result of a long and slow fermentation process, with purified water drawn from its own well. Bandero is twice distilled before being chill filtered to purify and perfect the flavour.

Bandero’s unique leather-clad, canteen-style bottles are made using 100% recycled glass with the leather being sourced locally, inspired by the authentic Huarache sandals traditionally worn by the people of Jalisco.

Commenting, Jonathan Kendrick, Chairman and Co-Founder of The ROKiT Group of Companies said “We’ve seen huge success with the roll-out of Bandero Tequila in the US, with a great deal of highly enthusiastic feed-back from distributors and customers alike, so we feel now is the time to launch the brand in the UK - and who better to start the launch with than Selfridges?”

Graham Higgins, CEO of ROKiT Drinks UK, added “Premium tequila is a fast-growing sector in the UK and we are very confident that the superb quality of Bandero coupled with its outstanding bottle and packaging will prove successful.”

In the past two years, Bandero has claimed more than a dozen awards, including the Double Gold Medal at the Global Spirit Awards, and the Innovation Award at the Sip Awards International Spirits Competition. Bandero’s high-quality tequila continues to impress consumers and tequila connoisseurs alike.

In addition to Bandero Tequila, the ROKiT Drinks portfolio includes ABK Bavarian Beer from its 700 year old brewery in Kaufbeuren, Castle Eden Beer, ROKiT Fuel Energy Drinks and ROKiT Spirits, amongst others.

To purchase Bandero from Selfridges, please follow the link:

https://www.selfridges.com/GB/en/cat/?freeText=bandero&srch=Y