Shanky’s Whip unveils 1.75 litre bottle for on-trade venues

Shanky’s Whip Irish Whiskey Liqueur has launched a 1.75 litre bottle specifically for the hospitality sector, available to UK operators now via Craftwork. 

The larger format launches as part of a wider global expansion strategy to drive Shanky’s Whip in key sectors around the world. The format is available globally but destined for the UK and US primarily. It has been created to suit fast paced or larger bars and venues where there is established consumer appetite for quality dark spirits in cocktails and on paddle boards. 

The new offering is one part of a wave of new skus rolling out to reflect recognised and established sizes in key markets. The full global range now compromises of 50ml, 350ml, 375ml*, 700ml, 1 litre and 1.75 litre bottles. 

Distilled in County Cavan and blended and bottled by Shanky and Shireman under bond in Ireland, Shanky’s Whip is perfectly positioned to bridge the gap between Irish whiskey and liqueur – two prominent, growing categories. Its versatility has been intrinsic to its success. It elevates classic cocktails, can be enjoyed as one half of the ultimate Irish duo (a shot dropped in a pint of Guinness) and is earning its place as a digestif, served neat over ice and on shot menus. 

Using a blend of Irish spirits and aged pot still whiskey, Shanky’s Whip uses the natural flavours of vanilla infused with caramel to create a dark and distinctive spirit that is creamy and smooth with buttery, vanilla notes and a sweet spice and butterscotch finish with long Irish whiskey notes.  

Tim Dunlop, Commercial Director at Shanky’s Whip, said “Now available in over 50 markets, Shanky’s Whip has rightfully earnt its place on back bars around the world. With the launch of the  

new format, which is suited to high-tempo, high footfall venues, we’re broadening its appeal even more. We're in a period of significant investment for Shanky’s Whip and its success is testament to its striking brand proposition, quality liquid and unique offering.” 

Shanky’s Whip range, including its 1.75 litre bottle (33% abv) is available to hospitality venues now via UK distributor, Craftwork. 

*Excluding the UK 

Contact UK distributor, Craftwork, for further details:  tel: 02382 145596 / email:  

sales@craftwork.uk.com / website: https://www.spiritswithcharacter.com/  

For matters relating to the UK and Ireland, please contact Tim Dunlop, European Commercial Director on tim@biggarandleith.com or visit the website: https://www.biggarandleith.com/ 

Ryan Leon Media Ltd